What Are Push Notifications?
Website push notifications are clickable messages that are sent to the subscriber’s browser through the website. It allows the user to receive timely updates, re-engage consumers by being personalized, and it displays relevant content.

Web push notifications are different from app push notifications. Unlike apps which need to be downloaded, web push notifications can be accessed on all devices such as desktops, tablets, and phones with no app needed. In fact, mobile websites may possibly reach more individuals than mobile apps do.